Thursday, April 18, 2013

Press Release 12.1

New From
 
For more information contact
Tom T. Tran
Mountain East Medical Center
911
TomTran.EastMedical.org
 
 
For release after 11 a.m
Friday Oct. 23

Bob Wilkinson the head of the purchasing department for Mountain East Medical Ceneter will be resigning from the hospital. He will be replaced by the assitant head of depatemant Jonny Toler. Toler has been with the hospital for 13 years, originally hired as a pharamacist, and has been with the purchasing department since 1978.

Toler's wife works with Mountain East Medical Center as a gynecologist.

Wilkinson will be taking a job with City Memorial Hospital.

Hospital administrator gave the following statement: "Bob's ability will be greatly missed at this hospital but I know Johnny Toler is a person we can all depend on to do whatever is necessary to keep his department going. I have great faith in him and in the hospital."

Toler gave the staement, "This hospital means a great deal to me and my family, and I will give my best efforts to make our purchasing department the best. I learned from a fine man, Bob Wilkinson, and I hope I can continue to build on the foundation he's established."

Mountain East Medical Center saving the world one person at a time since 1928.

Monday, April 8, 2013

Ad Summary

 Tons of interesting things going on in the ad world! NESTLE is trying to cut down it's cost in advertising. With an economy rapidly falling and customers are becoming more conservative with there money rather than throwing it left and right, companies are having to get more creative. Nestle plans on giving their media work (social included in this) into the complete control of Group M. Group M has managed media for Kohls ($350 million) and Farmers Insurance ($150 million) and Nestle hopes that Group M can make them even more successful as well as conserve there money. The marketer managed a grand total of $750 million in the year of 2012. Nestle has stated that they are excited to work with Group M in 2014.

In other news Aereo (a company that uses antennas to get free channels for Americans) is getting attacked by Fox news. Fox is claiming that the business Aereo is a "theft" taking away channel signals that should be earning them dollars. Aereo on the other hand is claiming that Americans should have access to free air waves and they are simply providing a service to do so. Over 50 million Americans use antennas to get their television and Aereo is highly disappointed that they had to take this case to court. They will have to negotiate in order to give Fox news some compensation to "give away" their channel on the antenna network. 

Aereo vs. Fox

Wednesday, April 3, 2013

Ad Critique

Tommy Tran

Canon  AE-Bruce Crenshaw

1.) Satisfied

2.) The main character Bruce Crenshaw has the camera in one picture smiling and the other he is hitting a golf ball far thus implying his camera helps complete his life.

3.) That the character is happy with his life.

4.) To go out and complete their lives by buying a Canon Camera


LINK